Una encuesta realizada por el Instituto de Marketing de Contenidos descubrió que un enorme 71% de las organizaciones B2B utilizan el vídeo como parte documentada de su estrategia de marketing de contenidos. Además, el 57% de ellas utiliza seminarios web y eventos en línea para hacer marketing con regularidad. ¿Por qué? Porque conocen el potencial […]
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En 2025 , las plataformas de vídeo a la carta (VOD) se han convertido en herramientas insustituibles para las empresas y los creadores de contenidos, cambiando la forma en que el público de todo el mundo consume medios de comunicación. Una plataforma de streaming de vídeo ofrece una flexibilidad increíble, permitiendo a los usuarios acceder […]
We are in the midst of a broadcasting revolution where sports consumption is rapidly shifting from traditional TV to OTT platforms. The global sports OTT market is projected to reach $37.7 billion in 2025 and nearly double to $68.3 billion by 2030, growing at a strong 12.6% CAGR. In the U.S., 118 million viewers are […]
With the decline of Adobe Flash Player, HLS (HTTP Live Streaming) has emerged as the current gold standard for delivering high-quality video and audio streams over the internet. While Low-Latency HLS (LL-HLS) and other emerging streaming formats are gaining traction for ultra-responsive live experiences, HLS remains the most widely supported and reliable protocol across devices […]
Online video content is a powerful tool for businesses for training, internal communication, product releases and demos, advertising, sales pitches, and much more. Is your business ready to start creating online content? If so, you need to find an enterprise video platform to host your content. But what features do you need for an enterprise […]