Category Archives: The video experts blog

The purpose of broadcasting is to bring video content to your target audience. But what if you could stretch the reach of your broadcast and bring your video to more people? With simulcasting, you can reach larger audiences by broadcasting your content on multiple platforms at the same time. Think beyond your video player. Think […]

Online video streaming is more popular than ever. Businesses, schools, and other professional organizations are tapping into this growing trend to connect with their audiences in a way that is convenient and effective. In order to host professional-grade video content, broadcasters must leverage the support of a professional streaming solution. Dacast is a solution that […]

Entertainment is steadily moving forward from scripted television and endless commercials. They want to watch real people with bigger-than-life personalities, and live streamers give them what they want. Recent numbers show how live streaming accounts for a massive 23% of total viewing time globally. Furthermore, it’s estimated that the market will grow to more than $3 […]

Any marketer will tell you video isn’t just content; it’s a currency. For businesses and influencers, an effective video promotion strategy can drive consumer engagement and retention, which ultimately leads to higher conversions and revenue.  With 82% of all internet traffic projected to be video by the end of this year, mastering video marketing is […]

Video conferencing platforms have become essential tools for organizations worldwide. Zoom, one of the most widely recognized platforms, experienced explosive growth in 2020, with its value increasing by 383%. Statistics gathered at the top of 2025 from Zoom’s FY 2024 Earnings Report, indicate that the company has reached 7 million paid Zoom Phone seats—up from […]