A dirty secret of the live streaming industry is that a “live” broadcast isn’t truly live. In reality, most live video broadcasts today have a latency between 5 and 30 seconds—and sometimes longer. Lowering glass-to-glass latency is a key performance improvement indicator for many live broadcasters today. Low latency streaming is especially important in certain […]

In a perfect world, every live event broadcast would take place inside a warm building with fast, reliable internet access. Unfortunately, that’s not the reality in most cases. In fact, streaming live video often involves capturing outdoor events, which present a unique set of challenges, opportunities, and requirements. At the same time, outdoor events can […]

Here’s the guiding question for this blog post: how can I broadcast live video on the internet? In recent years, the process of live streaming has become easier than ever before. In this article, we’ll walk you through why live streaming is growing so rapidly. (Here’s a hint: companies that use video grow revenue 49 […]

Today, more and more businesses are webcasting. In fact, the vast majority of businesses in one survey used a webcasting solution regularly. For example, B2B companies hold almost 61% of the total webinars held in a year. On a related note, businesses today have a global clientele. And they need to reach this audience instantly, […]

2019 has been a major year for the live streaming industry. We’ve seen acquisitions, market shifts, and technological innovations. Every video streaming platform is becoming more capable than ever. At the same time, some of the big players have taken steps to differentiate themselves from the competition This updated article will review some of the […]

Live streaming in increasingly in-use in the workplace. According to one survey, fifty-five percent of enterprises are now using live video for their company or division-wide broadcasts. Furthermore, fifty-three percent stream or broadcast live video in their organization at least once a week, with 29% using it daily. More and more often, enterprises are doing so […]

In past decades, the only way to get live political news was by watching C-SPAN. Today, however, live streaming politics (along with social networks like Twitter) is the new vehicle of choice for political communication. For example, the US saw a 217% spike in live news viewership during the 2018 midterm election. Politicians and parties […]

In today’s digital world, online education is booming. The eLearning market is poised to grow to $325.10 billion by 2025. Within this market, video hosting for online courses is a key sector. Given this trend, have you considered providing eLearning courses for fitness training, medical education, financial coaching, college courses, or anything else? If you’ve […]

In the U.S. alone, piracy costs the national economy a whopping $29.2 billion annually. Relatedly, security firms are measuring an increase in piracy, hacking, and other digital attacks every year. To fight this problem, OTT video publishers need to implement a range of best practices for secure video delivery. In this blog article, we’ll introduce […]

In 2020, which online video platform providers are the best? Of course, the answer to that question depends on your specific needs. Furthermore, there are a lot of online video platforms on the market today. And to further complicate the question, each streaming solution offers a different mix of features, options, and pricing. With all […]