The way people and businesses conduct meetings has changed. Using technological advantages and spurred by the pandemic, virtual sessions are now the norm. To sum up this shift, in 2023, nearly 300 million daily meetings will be conducted on Zoom. This is an increased attendance of 2900% since its last figure was taken. However, not all meetings […]
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When it comes to live streaming, there are many moving parts. Broadcasters need a workflow for filming the live event, encoding or transcoding the files, delivering the video to users, and allowing playback by viewers. While a modern live streaming platform makes it simple to get started, issues can still pop up, and that’s why […]
What is Transcoding? Transcoding is essentially any process that’s undertaken to convert a file into a different format. Your videos must be transcoded correctly if they’re to be accessible to a wide range of users. Transcoding takes account of user differences to deliver a consistent viewing experience across the board. If your videos are transcoded […]
If you’re a broadcaster, you know that live streaming video on your own website or app comes with distinct advantages. Live streaming this way gives you the control and flexibility you need. You can incorporate your own branding, monetize your videos and you keep ownership over your content. However, the downfall is that you stream your live […]
Online video content has a whopping 92% audience reach around the globe. That includes everything from music videos to tutorials to marketing content. Part of the reason we’re so attracted to video content is because of its story-telling element. Historically, storytelling has been our preferred means of communication. It’s always been a binding force for us, […]