As video streaming moves deeper into the 4K, 8K, and immersive era, efficiency is everything. Versatile Video Coding (VVC) — also known as H.266 — is the latest international video compression standard designed to dramatically reduce bandwidth while maintaining premium visual quality. In real-world tests, VVC delivers up to 40–50% better compression than HEVC (H.265), […]
Author Archives: Jon Whitehead
With professionals relying on online video more than ever, live streaming solutions are now essential for corporate communications, video marketing, sales enablement, events, training, and community building. As remote and hybrid work continue to be normal, reliable live streaming is how teams stay visible, connected, and credible. At the same time, the market is expanding […]
Video is still one of the primary ways people consume content online, and expectations have only gone up. Viewers now routinely watch on mixed networks (Wi-Fi, 5G, public hotspots), on screens ranging from phones to 4K+ TVs, and they’ll abandon streams that buffer, look blocky, or start late. If you want video that looks great […]
Sports live streaming has changed fast. In 2026, viewers don’t just want “a working stream”—they expect smooth motion, quick start times, multiple angles, reliable playback on mobile and big screens, and easy ways to pay, replay, and share highlights. The business opportunity is growing too. Market forecasts vary, but multiple reports project the sports streaming […]
Streaming isn’t “the future” anymore, it’s the baseline. In the U.S., Nielsen reported streaming hit 44.8% of TV usage in May 2025, surpassing broadcast and cable combined for the first time. By July 2025, streaming reached 47.3%, and by December 2025 it hit 47.5%. For OTT operators, that shift changes the stakes: when a million […]