Live video streaming continues to prove a popular medium for watching online content. Millions of viewers prefer the immediacy of live video, making it the premier method to experience events and connect with creators in real-time. A recent study found that live streaming accounts for 23% of global viewing time, and it’s expected to produce […]
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With the decline of Adobe Flash Player, HLS (HTTP Live Streaming) has emerged as the current gold standard for delivering high-quality video and audio streams over the internet. While Low-Latency HLS (LL-HLS) and other emerging streaming formats are gaining traction for ultra-responsive live experiences, HLS remains the most widely supported and reliable protocol across devices […]
The balance of power in television has tipped. This past May, U.S. viewers spent 44.8% of their TV time on streaming platforms, nudging past the combined total of cable and broadcast for the first time. And it wasn’t a one-month blip – through July and August 2025, streaming’s share held steady at about 46-47%, making […]
Live camera streaming is only growing in 2025, and it’s become one of the most engaging ways to connect with an audience. Whether you’re hosting an event, sharing behind-the-scenes moments, or broadcasting 24/7 views, live streams bring a level of authenticity that pre-recorded content just can’t match. No surprise that more than half of marketers […]
Internal communication isn’t what it used to be. As teams spread across cities, time zones, and home offices, traditional ways of sharing information are naturally falling short, especially when it comes to sensitive updates and large-scale announcements. Video has quickly become the go-to format for everything from company-wide town halls to onboarding, leadership updates, and […]