In 2025, the best way to livestream an event involves advanced technology and user-friendly platforms that give audiences the best possible viewing experience. Hosting a live stream can boost brand visibility, drive real-time interactions, and provide valuable analytics. According to a recent report, the global live-streaming market is expected to reach $247 billion by 2027. […]
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Brands and organizations are getting increasingly creative with how they connect with their audiences. As the lines blur between live video podcasting and traditional broadcasts, two approaches stand out: live streaming and podcasting. Both offer unique opportunities for lifelike interactions and deeper audience connections. However, understanding the difference between podcasting and live streaming is crucial […]
Video content has become a cornerstone of growth for organizations across virtually every industry. Research shows that video content will account for 82% of all consumer internet traffic by 2025. Furthermore, 85% of marketers credit video as an effective online marketing tool. It’s no surprise, then, that businesses are increasingly turning to live streaming as […]
Video has become the centerpiece of digital engagement, and live streaming is now one of the most powerful ways for businesses to connect with audiences in real time. In 2025, video accounts for over 82% of global internet traffic, and more than 8 in 10 people admit that watching a video influenced their purchase choices. […]
In 2025, live streaming chat tools will no longer be just an optional add-on. They are the backbone of interactive broadcasting. With hybrid events becoming standard, audiences joining from every corner of the globe, and AI-powered live streaming chat unlocking real-time translation and smarter moderation, the role of chat has evolved. Broadcasters now need more […]