Author Archives: Jon Whitehead

In 2025, the average viewer expects more than just a video — they expect an experience. Online video now accounts for over 85% of all internet traffic, and users spend an average of 100 minutes per day watching videos. But as content consumption rises, so does competition. If you want to increase engagement on videos, […]

The live streaming industry is growing faster than ever. However, some people are still unsure whether or not incorporating professional broadcasting into their business is worth it.  We’ve put together the top 115 live streaming statistics that show the growth and current state of the video streaming industry. With these numbers in mind, you should […]

If you’ve ever tried streaming high-quality video without compressing it first, you probably ran into some frustrating problems like buffering, long load times, or viewers dropping off entirely. That’s because raw or poorly compressed video files are massive, and pushing them through a live stream can put serious strain on your internet connection and your […]

In an era where video accounts for over 80% of all internet traffic, video codecs are the silent engines powering everything from Netflix to video calls. The surge in streaming forced all major streaming platforms to agree on limiting their video content to 480p to preserve internet bandwidth for other essential services. The downgrade in […]

When it comes to live streaming, there are many moving parts. Broadcasters need a workflow for filming the live event, encoding or transcoding the files, delivering the video to users, and allowing playback by viewers. While a modern live streaming platform makes it simple to get started, issues can still pop up, and that’s why […]