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Here at Dacast, we believe in always taking care of your customers. That’s why we offer an easy-to-use video promo code feature that you can use to show some appreciation to your customers. We’ve put together this guide to help you set up a promo code for your video monetization. For more information on […]
CATEGORY ARCHIVES: KNOWLEDGE BASESearch Results for: Monetization and Paywall
In recent years, more and more businesses have chosen to monetize their videos via advertising. This is especially common for media and entertainment companies. It’s a smart move! Video ad monetization on OTT content distributed via smart TVs alone is expected to hit $44.2 billion by 2022. Given this growing trend, this blog post […]
Every area of home entertainment spending has declined over the past five years—except online video. In fact, worldwide OTT revenue is expected to reach $83.4 billion by 2022. And that’s why businesses in the media and entertainment sectors are eager to join the party and invest in an OTT video platform. Today, there are […]
Online video is a huge opportunity for businesses. What used to be the exclusive domain of television is now widely accessible. Cord-cutting is hitting record-setting levels as consumers acknowledge the end of TV. On-demand platforms, as well as linear live streaming, are now replacing traditional more and more. Recognizing this, businesses are shifting their […]
As media viewing increasingly shifts from TV to the internet, cord-cutting is becoming dominant. In particular, traditional broadcast media is increasingly shifting to “OTT” (Over-The-Top) content. In this model, it’s the internet that’s delivering media to viewers. For example, research shows that the video streaming industry is will experience revenue growth of 7% in 2020 […]