The video streaming industry is full of acronyms and terms that can be confusing for the uninitiated. Two of those terms, which deal with internet TV delivery, are IPTV and OTT. While both terms refer to methods of delivering content over the internet to end-users, there are differences in the mechanisms or platforms each uses […]
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In 2025, OTT video monetization is a key part of how media businesses grow and reach their audiences. The global OTT market is expected to surpass $450 billion, with viewer habits shifting toward flexible, personalized, and often ad-supported streaming experiences. This rapid growth has created new challenges—and opportunities—for content owners trying to choose the best […]
Vimeo was one of the first video-sharing platforms to revolutionize online video hosting, setting a high standard for creativity and quality. From its early days, it attracted filmmakers, artists, and businesses looking for a sleek, ad-free experience. Today, Vimeo serves a vibrant community of over 287 million users, including brands, creatives, and entrepreneurs. However, as […]
This blog focuses on HLS, or HTTP live streaming, which is one of the most popular protocols used to stream video today. HLS format is an adaptive bitrate live-streaming video protocol. Originally developed by Apple for use on iOS, Mac OS, and Apple TV devices, HLS streaming has become the most widely used live video […]
Free Ad-Supported Streaming TV (FAST) is the fastest-growing segment in the OTT landscape, and its momentum shows no signs of slowing. As of May 2024, the number of linear channels available through major FAST channel platforms had surged to 1,943. This is a clear indicator of their increasing popularity among viewers and advertisers alike. With […]