Starting in 2015, young millennials (ages 14-25) began watching more video on digital devices than on television. That was a watershed moment for the streaming video industry, and that momentum continues today. Digital video is the rising star of the entertainment world, and video streaming solutions are an integral part of that boom.
This article offers a video streaming solutions comparison. We’ll examine consumer-grade YouTube Live and professional-grade platforms Vimeo (formerly Livestream) and DaCast.
Each is a powerful platform built for live streaming video. However, there are significant differences among these three platforms as well. Features, price, target audience, usability, and customer support all vary widely, and we’ll review each of those categories in our comparison below.
We’ll start with a quick introduction to Online Video Platforms (OVP). That way, you can approach the video streaming solutions comparison that follows with all the information you need.
What job does your OVP need to do?
Before comparing any video streaming services, you should first identity what you need it for. Another way to phrase this question: what job does your OVP do for you?
You could ask the question, “What features are most important to me?” But the “job” question brings us closer to the heart of the matter.
For example, the “job” you ask your OVP to do may be to stream live video to a widely distributed, large audience.
In this case, you’ll want to consider the CDN (Content Delivery Network) that your video platform uses. Any CDN needs to have the capacity and the geographic layout to deliver video when and where it’s needed.
Another “job” for your OVP could be to help you monetize your live streams. The tools that some OVPs offer make it much, much easier to generate revenue from your live streams. Alternatively, you may want to look for a secure online video platform to tighten up video security. That way, only people who are authorized will have access to your content.
Once you’ve identified the jobs for your ideal OVP, you can focus in on doing a video streaming solutions comparison. With this context in mind, let’s compare three platforms.
Video streaming solutions comparison
Now, let’s consider some of the ways to do a successful video streaming solutions comparison. The most obvious way to compare an OVP is via features. For example, YouTube Live has limited monetization options compared to DaCast. If you really need to make money broadcasting live videos, YouTube Live may be a poor choice. We’ll cover this in more detail later.
If you don’t have very specific feature needs, however, you’ll want to choose another method of comparison. Instead, you could compare the target audience or intended user of your video streaming solution.
Last but not least, you’ll want to consider value as well. Review the value you’d gain from the OVP you select versus the cost you’ll pay for it. These things will help you choose a live streaming host.
We’re now ready to dive into our video streaming solutions comparison, starting with YouTube Live.
YouTube Live is built into YouTube and offers basic live streaming solutions. As a free platform, YouTube Live is mainly built for individuals doing low-stakes B2C streaming.
Once you’ve signed up for YouTube Live, streaming is fairly straightforward. Can can stream directly from a webcam or other camera connected directly to your computer. “Events” can also be pre-scheduled, allowing you to use higher-quality cameras connected to a live encoder. A few advanced features like back-up streams are available.
YouTube Live has a number of advantages. For one, its videos have a major advantage in search results. After all, YouTube is a Google company. Accordingly, search and SEO around YouTube Live streams are excellent.
There are also some disadvantages to consider with YouTube Live. Broadcasters will want to consider that YouTube is one of the most-blocked websites around the world, especially in businesses and schools. Additionally, licensing can be an issue with this free option, since YouTube automatically gains certain rights to use any content that is uploaded or streamed via their service. Finally, tech support isn’t available for YouTube Live.
YouTube Live is free to use for people or businesses with “verified” YouTube/Google accounts. Note that if you would like to embed your live stream on an external website, you will need an approved AdSense account linked to your YouTube account.
Vimeo (formerly Livestream)
Another top live streaming service is Vimeo, formerly known as Livestream. Vimeo is a professional-grade online video streaming platform with a high-end approach to the market.
As such, Vimeo has a wide range of features. However, prices are quite high. Therefore, Vimeo is most suitable for large Enterprise businesses.
Vimeo’s offering includes all the basics an OVP would offer: live streaming, video on demand, auto-recording of live streams, and so on. Streams can take place using an encoder and are delivered in multiple bitrates to mobile devices, desktops, smart TVs, and other devices.
Vimeo’s best features include subscription monetization, API access, custom video portals, and more. However, these features cost a lot of money to access. Costs can rise rapidly when these features are added to your plan.
Vimeo’s basic live streaming plan starts at $75 per month (billed annually).
However, this plan does not include subscription monetization, advanced security features, broadcaster APIs, and other professional elements. Customers who need this level of service will need to get a “Vimeo OTT” plan. These plans introduce advanced features starting around $500 per month and go up in price from there.
Last up in our video streaming solutions comparison is DaCast.
DaCast is an online video streaming service that compares favorably to both Vimeo and YouTube. Compared to Vimeo, DaCast offers comparable functionality at a much better price. And compared to YouTube, DaCast offers a range of professional features and 24/7 tech support.
As a white-label online video platform, DaCast supports both live and VOD streaming. After signing up for an account (or 30-day free trial), users can set up and start streaming in just a few minutes. Video streams are delivered in HTML5 via HLS or HDS, which is compatible with mobile, desktop, tablet, and any other device.
DaCast includes a range of advanced live streaming and VOD features. These include:
- Low latency HLS streaming
- Support for all 3 major monetization options
- Advanced video management tools
- Email capture
- Text and CTA overlays
Many of the professional-level features only available to the highest-paying clients on other platforms are almost all available at all plan levels with DaCast.
These features include 24/7 customer support, ad-free and white label system, analytics, APIs, and access to Akamai’s CDN. With a network of more that 160,000 servers worldwide, the Akamai CDN allows DaCasters to broadcast high-quality streams to a large audience all over the world.
Plus, DaCast now features a unique China-first delivery system allowing qualified businesses to bypass the Great Firewall.
DaCast’s live streaming plans start at $19 a month with the Starter Plan. This plan, while still feature-rich, is an affordable option not offered by most of the streaming platforms considered here.
All professional features are available starting at the $125/month plan level.
For even more customization, DaCast offers a range of other choices. For example, you can purchase pay-as-you-go access to the platform via “event plans.” This is ideal for the occassional streamer. DaCast also provides a range of professional services for all your business needs.
Making a choice from several live streaming services can be challenging, in part due to the sheer variety of competitors and features. That’s why, in this video streaming solutions comparison, we introduce the OVP “jobs” concept at the outset. This framing should help you to reach your decision more easily than going feature-by-feature down the list.
Of course, each platform discussed above has more pros and cons than we can cover in one article. Therefore, we recommend you check out the websites for these services for yourself. We also recommend taking advantage of free trials whenever possible.
Do you have questions or comments about this video streaming services comparison? Let us know in the comment section. We love hearing from our readers and welcome your feedback. And we will get back to you. For regular tips on live streaming and exclusive offers, we also invite you to join our LinkedIn group.
Finally, we highly encourage that you take advantage of the free trials that many video live streaming solution providers offer new customers, starting with us here at DaCast! If you’re interested, you can click below to register for a 30-day free trial (no credit card required).
Thanks for reading, and good luck with your live streams.