Today, a live-streaming webcast is an increasingly popular medium for distributing content. Used by broadcasters and businesses of all kinds, this video technology allows for incredible audience reach. And as more people move away from traditional media sources such as cable, live-stream webcasts are seeing surges in viewership. With the increased ubiquity of webcasts, however, […]
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In 2025, live sports streaming has become one of the most popular streaming categories worldwide. Recent trends show a sharp increase in fans ditching traditional cable TV in favor of sports streaming platforms. Approximately 28% of Americans enjoy watching their favorite sports event through a streaming service. This shift is driven by the convenience and […]
Creators, businesses, and organizations use live broadcasting to engage their audiences in real-time. Achieving high-quality, seamless live streaming requires a robust suite of tools, including encoders, live switchers, simulcasting tools, and more. Among these, HLS streaming software plays a major role in ensuring the smooth delivery of content through HTTP Live Streaming (HLS) technology. As […]
Television and radio have been slowly dying out, and streaming over the internet has taken their place. Although consumers are cutting the cord on their connected TV cable and are abandoning traditional radio, there is still a demand for linear broadcasting. OTT broadcasting is giving people access to the style of streaming that they are […]
Live streaming continues to grow rapidly, fueled by technological advancements and the increasing demand for real-time content. Major platforms like YouTube Live and Facebook Live have evolved to offer enhanced streaming capabilities, catering to businesses, content creators, and brands aiming to expand their audience reach. While live streaming was once considered an emerging trend, it […]