TikTok Live has quickly grown into more than just a place for casual content. In 2025, it’s a powerful tool for creators, educators, brands, and event organizers to engage audiences in real time, grow their communities, and generate revenue. With nearly 1 billion active users, TikTok is now a major player in the live streaming […]
Author Archives: Jon Whitehead
Live streaming technology has evolved at a breakneck pace, with ultra-low latency protocols like WebRTC and adaptive delivery formats like HLS dominating the conversation. Yet, despite all the innovation, one protocol has remained a workhorse for professional broadcasters: RTMP (Real-Time Messaging Protocol). If you’re streaming live content in 2025, chances are you’re still relying on […]
For most broadcasters, delivering a high-quality, buffer-free viewing experience is at the top of the priority list. The growth projections for the live streaming market are expected to grow exponentially, meaning broadcasters must adopt efficient streaming solutions to stay competitive. This is where adaptive bitrate streaming (ABR) comes into play. Today’s audiences expect seamless playback, […]
Streaming is an innovative way to connect with your audience, especially as video is one of the most effective, preferred mediums for online consumers. It is an essential part of of digital communication, whether for entertainment, education, or business. With video content dominating online platforms, choosing the right streaming protocol is crucial for delivering high-quality, […]
In 2025, live streaming continues to dominate digital consumption. According to statistics, 90% of internet users are expected to engage with video content weekly by the end of 2025, with live video making up a significant share. The foundation of this thriving industry lies in streaming protocols, specialized technologies that ensure seamless, real-time delivery of […]