Category Archives: The video experts blog

6 Tips on How to Increase Video Engagement

6 Tips on How to Increase Video Engagement Image

Video is very likely to be the most engaging medium online. A massive 82% of all content viewed online is video content. And an incredible 85% of internet users watch videos monthly. Businesses, entrepreneurs and creators worldwide are reaping the rewards of producing videos that are getting attention. However, spreading your message via video engagement requires several key elements. […]

What Is H.264 Streaming Encoder?

What Is H.264 Streaming Encoder Image

Video streaming online has fundamentally changed the way we consume information. With technology constantly evolving, it’s natural that advanced video coding should improve image quality and make for increasingly easy video transmission. For broadcasters, companies and creators and regardless of the industry, this rapid advancement can mean keeping up can be difficult. But it’s essential you […]

Live Streaming vs. Podcasting: What Broadcasters Need to Know

Live Streaming vs. Podcasting_ What Broadcasters Need to Know Image

Brands and organizations are getting increasingly creative with how they connect with their audiences. Live streaming video recording and podcasting with video are two approaches that people are taking to form stronger connections through lifelike interactions. There is some overlap between live streaming and podcasting, but they are quite different from one another. In this […]

Publishing Point: Ingest Server For Live Streaming

Publishing Point_ Ingest Server For Live Streaming Image

Let’s get physical for a moment. Because live streaming is an internet thing, it’s easy to think entirely in virtual terms, but physical reality plays a part, too. That includes camera quality, lighting, makeup if possible, camera angles, and of course, reliability and speed of Internet connections. It also includes the architecture used by live […]

How to Use Video for Sales Emails: A Comprehensive Guide

How to Use Video for Sales Emails_ A Comprehensive Guide Image

Using video in sales emails is an incredibly powerful tool to help increase prospect engagement, decrease the length of the sales process, and improve information retention. However, not enough companies utilize video for sales emails as a regular part of their marketing and distribution process. While creating the right video for your sales emails takes […]