You probably started live streaming to channel your inner AdinRoss, or even become the next NICKMERCS. Or maybe you create live streams to spread awareness for a cause or to grow your client base for your business or organization. Unless you’re a video fanatic, you probably didn’t get into live streaming to learn all about […]
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We live in a world where advertising is all about being “top of mind” for your customers. But at the same time, people are tired of TV ads and annoyed by web ads. So, just how can you still build awareness of your business in today’s increasingly digital world? In a nutshell, by live video […]
As a business, you have a plethora of options when it comes to hosting and sharing video files. You can use free platforms such as YouTube, opt for paid software, or do self-hosted videos. For many businesses, self-hosted video is the best option. By hosting videos themselves, businesses have a greater level of control over […]
Around 83% of viewers prefer watching videos without sound, and this is especially true for mobile viewers (92%). So, how do you make your videos more accessible to this silent majority? With video transcription software. These tools bring you one step closer to descriptive closed captioning on your videos, but that’s not their only use […]
Businesses use videos for various purposes, from training employees to engaging their target audiences with educational content. According to Wyzowl, 91% of businesses use videos for marketing purposes, and 90% of those who use videos claim they deliver a good return on investment (ROI). To host and stream these videos, businesses can either use free […]