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Today, a live-streaming webcast is an increasingly popular medium for distributing content. Used by broadcasters and businesses of all kinds, this video technology allows for incredible audience reach. And as more people move away from traditional media sources such as cable, live stream webcasts are seeing surges in viewership. With the increased ubiquity of webcasts, […]
Author Archives: Harmonie Duhamel
Video streaming is huge today. Online videos massively increase audience engagement with a reach of 92% worldwide. More broadly, the video streaming market is forecast to be worth $247 billion by 2027. Live streaming in particular makes up much of this increase in online video streaming. Consequently, streaming platforms that provide live streams and live […]
In recent years video conferencing platforms have become ubiquitous and important for organizations worldwide. Zoom, the best-known of these platforms, has seen significant use gains in recent years. In 2020 alone Zoom’s surge in use saw its value jump 383%. Furthermore, in January 2023, Zoom’s trend of rising profits continued with a 7.13% rise. These […]
The demand for top video delivery platforms has skyrocketed in the last ten years, further accelerated by the Covid-19 pandemic. As a result, businesses and professionals are accustomed to carrying out their scheduled tasks online and remotely by utilizing live-streaming software and video hosting platforms. Broadcasters are hosting virtual gatherings and live-streaming in-person events to […]
Video is one of the primary mediums for consuming content online. One survey found that video is the primary source of information for 66% of people. Furthermore, 92% of internet users watch video content each week. Online video is effectively used every day for digital marketing, content creation, broadcasting meetings, delivering effective messages and much […]