Author Archives: Max Wilbert

HTTP Live Streaming (HLS) Format – The Pros, Cons and How it Works

HTTP Live Streaming (HLS) Format – The Pros, Cons and How it Works Image

This blog focuses on HLS, or HTTP live streaming, which is one of the most popular protocols used to stream video today. HLS format is an adaptive bitrate live-streaming video protocol. Originally developed by Apple for use on iOS, Mac OS, and Apple TV devices, HLS streaming has become the most widely used live video […]

CEA-608 vs. CEA-708: How to Add Closed Captions to a Live Stream [2025 Update]

CEA-608 vs. CEA-708_ How to Add Closed Captions to a Live Stream Image

There are roughly 466 million deaf or hard-of-hearing people in the world today. These people often require closed captions to understand what is taking place in videos.  In many places, accommodating these viewers with captions is a legal requirement. However, many brands are becoming more inclusive and courteous by making their content accessible to a […]

How to Create Video-on-Demand Platforms that Help Your Business

How to Create Video-on-Demand Platforms that Help Your Business Image

The influence, use and growth of video-on-demand have been explosive. With billions of people hooked up to the internet, video streaming is booming. In light of this, many businesses are taking advantage. Smart businesses in 2025-whether they be in technology, fitness, marketing or anything else-are monetizing their video-on-demand content. It makes complete sense, then, that […]

What is the Best Audio Codec for Online Video Streaming?

What is the Best Audio Codec for Online Video Streaming Image

Delivering a seamless online streaming experience means choosing the right audio codec and video quality. For most platforms, AAC (Advanced Audio Codec) has long been the industry standard due to its excellent balance between quality and compression. If you’re wondering what is a good audio bitrate for streaming, a 128 kbps AAC bitrate is generally […]

Best Low-Latency Video Streaming Solutions to Live Stream in 2025

Best Low-Latency Video Streaming Solutions to Live Stream Image

When live streaming as a professional, you should focus on creating a seamless experience for your viewers. One of the key factors in achieving this is minimising latency—the delay between capturing video and when it appears on your audience’s screen. Imagine live-streaming a concert or a major live event. You’ve built anticipation on social media, […]