In the video streaming industry, video monetization is an important tool. There are three main monetization methods but due to the increasing use of ad-blockers, revenue from ad-based monetization is taking a hit. A server-side ad insertion is a tool that professional broadcasters use to work around ad-blockers to keep their ad-revenue at its maximum […]
Author Archives: Max Wilbert
As online content attracts bigger and bigger audiences, it’s becoming clear that not only is the future of entertainment online, but video streaming is also a very lucrative source of revenue. In 2023, the global video streaming market had a value of $555.89 billion. That number will reach $610.59 billion by 2032. It’s no wonder […]
This blog focuses on HLS, or HTTP live streaming, which is one of the most popular protocols used to stream video today. HLS format is an adaptive bitrate live-streaming video protocol. Originally developed by Apple for use on iOS, Mac OS, and Apple TV devices, HLS streaming has become the most widely used live video […]
There are roughly 466 million deaf or hard-of-hearing people in the world today. These people often require closed captions to understand what is taking place in videos. In many places, accommodating these viewers with captions is a legal requirement. However, many brands are becoming more inclusive and courteous by making their content accessible to a […]
Did you know that nearly half of the homes in the United States have multiple subscriptions to over-the-top (OTT) streaming services? Many customers aren’t able to find all their interests in one OTT solution provider, which is why they subscribe to many. With the OTT trends moving in favor of streaming services, it is wise […]