Video has become the centerpiece of digital engagement, and live streaming is now one of the most powerful ways for businesses to connect with audiences in real time. In 2025, video accounts for over 82% of global internet traffic, and more than 8 in 10 people admit that watching a video influenced their purchase choices. […]
Category Archives: The video experts blog
Video content remains one of the most effective ways for brands to engage audiences, and in 2025, its role has only grown. Short-form videos on platforms like TikTok, Instagram Reels, and YouTube Shorts dominate viewer attention, while interactive and shoppable content allows brands to turn engagement into measurable actions. AI tools now make it possible […]
In 2025, live streaming chat tools will no longer be just an optional add-on. They are the backbone of interactive broadcasting. With hybrid events becoming standard, audiences joining from every corner of the globe, and AI-powered live streaming chat unlocking real-time translation and smarter moderation, the role of chat has evolved. Broadcasters now need more […]
We’ve all heard “Video Killed the Radio Star” by The Buggles, right? With 66% of B2B audiences now preferring to watch a short video over reading text, it turns out that sentiment is true in more than just entertainment media. Video content is no longer just an optional add-on that’s nice to have during a […]
There are many components that determine the quality of online video streams. One of these components is internet speed. Different streaming setups require the support of different internet connections. Some broadcasts require faster internet than others due to several variables. Using a professional platform like Dacast can help optimize upload speeds with adaptive bitrate streaming, […]