The balance of power in television has tipped. This past May, U.S. viewers spent 44.8% of their TV time on streaming platforms, nudging past the combined total of cable and broadcast for the first time. And it wasn’t a one-month blip – through July and August 2025, streaming’s share held steady at about 46-47%, making […]
Category Archives: The video experts blog
Entertainment is moving forward from scripted television and endless commercials. Audiences want to watch real people with bigger-than-life personalities. Live streamers give them what they want. Recent numbers show live streaming now accounts for a 23% of total viewing time globally, the market is estimated to grow to over $3 billion by 2027. With such […]
The way we consume entertainment content, particularly video, has changed drastically over the last decade. The number of people turning to the internet for news, live streaming, entertainment, education, and more has skyrocketed. The OTT platforms market is powered by over-the-top (OTT) video technology. Dacast, as both the author of this guide and one of […]
A solid video monetization strategy presents a tremendous opportunity for today’s broadcasters. Organizations of all sizes are using live streaming, video on demand, and OTT technologies to distribute content quickly and effectively while generating revenue at the same time. The market is shifting rapidly: CTV and FAST channels have grown over 40 percent in viewership […]
Welcome to our comprehensive guide on how to post video content on Reddit. In this article, we will provide you with step-by-step instructions and valuable tips to help you effectively share your videos on Reddit and maximize their reach. Whether you are a content creator, video marketer, or simply someone looking to share an engaging […]