There is no doubt that live streaming is one of the most popular ways to consume content, and audiences are just getting bigger. In fact, live streaming viewership was 128% higher in 2024 than in 2019, and the global market is worth almost $100 billion. But streaming is not just for independent creators. Many businesses […]
Category Archives: The video experts blog
Virtual reality (VR) video streaming is trending in the online video space. It’s changing how businesses connect with their audience. VR and 360 video streaming create lifelike, immersive experiences that regular video can’t match. They are developing surprisingly quickly after being considered “futuristic” for many years. After decades of slow progress, computing power and bandwidth […]
Video viewership has been exploding over the past few years. Moreover, the multitude of devices being used to stream is also growing rapidly. That means it’s more complicated than ever to offer a seamless user experience. Since a video player is the most tangible part of the video streaming process, it only makes sense to […]
Video has become the centerpiece of digital engagement, and live streaming is now one of the most powerful ways for businesses to connect with audiences in real time. In 2025, video accounts for over 82% of global internet traffic, and more than 8 in 10 people admit that watching a video influenced their purchase choices. […]
Video content remains one of the most effective ways for brands to engage audiences, and in 2025, its role has only grown. Short-form videos on platforms like TikTok, Instagram Reels, and YouTube Shorts dominate viewer attention, while interactive and shoppable content allows brands to turn engagement into measurable actions. AI tools now make it possible […]