Category Archives: The video experts blog

Over-the-top (OTT) platforms are becoming a bigger part of the media space. They are crucial in conserving bandwidth and enabling the changes in traditional media by distributing content directly to viewers. There has been a noticeable growth of OTT platforms in recent times.  The main proof is the fact that, since 2010, the pay TV […]

Did you know that the quality of technology you use when making videos can make or break your content’s success? The wrong audio codec can mess up the sound of your video, and saving your content in the wrong format can make it unusable. So, if you want to produce high-quality streams, you need to […]

The way most content creators and broadcasters talk about their jobs leads many to think it’s as easy as pointing a camera at yourself and hitting the record button. But the actual behind-the-scenes is a lot more technical than that. For a video or live stream to be enjoyable or even just watchable, you must […]

Choosing the right video hosting service for your business can be overwhelming, with countless platforms promising to deliver the best features and support. However, free hosting platforms often come with significant limitations, such as restricted content rights, limited monetization options, and inadequate branding control. Private video hosting services offer a better solution, empowering broadcasters with […]

Over-the-Top (OTT) advertising is transforming how brands connect with audiences. It’s been leading the change in the digital-first world, but what exactly is OTT advertising? Simply put, it’s a way for brands to reach audiences through over the top streaming platforms while bypassing traditional cable or satellite TV providers. Think of the ads you see […]