Video content has become a cornerstone of growth for organizations across virtually every industry. Research shows that video content will account for 82% of all consumer internet traffic by 2025. Furthermore, 85% of marketers credit video as an effective online marketing tool. It’s no surprise, then, that businesses are increasingly turning to live streaming as […]
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There is no doubt that live streaming is one of the most popular ways to consume content, and audiences are just getting bigger. In fact, live streaming viewership was 128% higher in 2024 than in 2019, and the global market is worth almost $100 billion. But streaming is not just for independent creators. Many businesses […]
Video viewership has been exploding over the past few years. Moreover, the multitude of devices being used to stream is also growing rapidly. That means it’s more complicated than ever to offer a seamless user experience. Since a video player is the most tangible part of the video streaming process, it only makes sense to […]
In 2025, professional video hosting is no longer optional. Rather, it’s essential for businesses that want to engage audiences effectively. Online video dominates digital consumption, driving more traffic, higher engagement, and stronger conversions than text-based content. From education and corporate training to sports coverage and OTT streaming, companies rely on high-quality video to connect with […]
With the live streaming market growing rapidly in recent years, it’s no surprise that it jumped from $1.76 billion in 2024 to $2.11 billion in 2025, at a compound annual growth rate (CAGR) of 19.7%. Live-streaming services can help content creators, businesses, and entrepreneurs grow in a competitive market. In this updated guide, we break […]