Live streaming continues to grow rapidly, fueled by technological advancements and the increasing demand for real-time content. Major platforms like YouTube Live and Facebook Live have evolved to offer enhanced streaming capabilities, catering to businesses, content creators, and brands aiming to expand their audience reach. While live streaming was once considered an emerging trend, it […]
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With video content continuing to surge across all platforms, how you store and manage that content is just as important as the content itself. In 2025, choosing the wrong video storage solution can result in slow streaming, security vulnerabilities, and lost opportunities. But get it right, and your broadcasting game can reach new heights. The […]
If the events of 2020 showed us anything, it was that technology truly has the power to bring people together, even when there are hundreds of miles between us. Live streaming allowed us to experience events we couldn’t attend in person and enjoy them as if we were actually there. That includes religious sermons and […]
One of the central elements for live streaming is efficient live streaming encoding software (or hardware). This tool is responsible for transcoding video from one format to another. It also allows you to capture video content from a previously selected source such as a webcam, camera, or phone. You can then send this content to […]
Any marketer will tell you video isn’t just content; it’s a currency. For businesses and influencers, an effective video promotion strategy can drive consumer engagement and retention, which ultimately leads to higher conversions and revenue. With 82% of all internet traffic projected to be video by the end of this year, mastering video marketing is […]