Video is the fastest growing medium of communication today. Over the past couple of years, many enterprises have caught onto this trend. The enterprise video platform market is expected to grow at an annual average rate of +18% from 2018 to 2026. Moreover, experts predict this market will reach $915 million by 2026. Video serves […]
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In recent years, more and more businesses have chosen to monetize their videos via advertising. This is especially common for media and entertainment companies. It’s a smart move! Video ad monetization on OTT content distributed via smart TVs alone is expected to hit $44.2 billion by 2022. Given this growing trend, this blog post […]
Over the past decade, we’ve seen the transformation of the consumer entertainment marketplace. In particular, TV has declined as online video has exploded. Now, a similar revolution is taking place when it comes to enterprise video streaming. Today, it’s easier than ever to use enterprise streaming video solutions to benefit your business at all […]
According to We are Social, 70% of marketers plan to use video marketing this year. That’s because it’s highly effective. Animoto’s Social Video Forecast suggests that 76.5% of marketers and small business owners are getting results with video marketing. And the right video marketing platform can make all the difference. In this article, we’ll share […]
Live streaming in increasingly in-use in the workplace. According to one survey, fifty-five percent of enterprises are now using live video for their company or division-wide broadcasts. Furthermore, fifty-three percent stream or broadcast live video in their organization at least once a week, with 29% using it daily. More and more often, enterprises are doing […]