There is no doubt that live streaming is one of the most popular ways to consume content, and audiences are just getting bigger. In fact, live streaming viewership was 128% higher in 2024 than in 2019, and the global market is worth almost $100 billion. But streaming is not just for independent creators. Many businesses […]
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Virtual reality (VR) video streaming is trending in the online video space. It’s changing how businesses connect with their audience. VR and 360 video streaming create lifelike, immersive experiences that regular video can’t match. They are developing surprisingly quickly after being considered “futuristic” for many years. After decades of slow progress, computing power and bandwidth […]
In 2025, professional video hosting is no longer optional. Rather, it’s essential for businesses that want to engage audiences effectively. Online video dominates digital consumption, driving more traffic, higher engagement, and stronger conversions than text-based content. From education and corporate training to sports coverage and OTT streaming, companies rely on high-quality video to connect with […]
Video content remains one of the most effective ways for brands to engage audiences, and in 2025, its role has only grown. Short-form videos on platforms like TikTok, Instagram Reels, and YouTube Shorts dominate viewer attention, while interactive and shoppable content allows brands to turn engagement into measurable actions. AI tools now make it possible […]
Video technology in 2025 is moving faster than ever, driven by AI-assisted encoding, low latency formats, and next-generation codecs like AV1 and VVC. Today, online video accounts for more than 82% of global internet traffic, with audiences expecting flawless playback on any device. At the center of this evolution is video encoding, a process that […]