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The cloud is transforming the way broadcasters operate. In fact, many brands are starting to recognize that all-in-one cloud video platforms for live streaming and video on demand (VOD) are more convenient, scalable, and feature-rich than traditional broadcasting technologies. With this in mind, let’s look at what cloud video platforms are, and the key features […]

In a late 2017 study, 63 percent of streaming video viewers cited buffering issues as the most serious problem they encounter. That number represented an increase from the 2016 figures, and the same findings are true today.  Overall, they point to a very serious challenge with online video. How can you provide a good quality […]

The OTT industry is booming since more consumers are abandoning traditional cable for online streaming every day. Many broadcasters are jumping on this growing trend since the video streaming industry is slated to be worth $124.6 billion by 2025. One main concern that broadcasters are faced with as they build their OTT streaming services is […]

Quality of experience (QoE) is very important for broadcasters as competition grows tighter in the online content creation space. Luckily, video streaming technologies have been rapidly improving to keep up with demand. In fact, studies show that buffering issues have fallen 41% and picture quality has risen 25% year-over-year. Even with these improvements, companies often […]

For the past several years, the millennial demographic has consistently increased their consumption of digital video, now spending more time watching videos online as opposed to on TV. Today, the OTT video industry is flourishing with no end in sight. In 2020, global OTT revenue was projected to grow by more than $16 billion. Experts […]