The quality of online video streaming plays a massive role in the viewer experience. When streaming quality is compromised, OTT (Over-The-Top) platforms face potential revenue losses of up to 25%. To address this, cloud video encoding and cloud transcoding have emerged as critical processes for broadcasters aiming to deliver high-quality streams efficiently. Cloud transcoding, in […]
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Live streaming continues to grow rapidly, fueled by technological advancements and the increasing demand for real-time content. Major platforms like YouTube Live and Facebook Live have evolved to offer enhanced streaming capabilities, catering to businesses, content creators, and brands aiming to expand their audience reach. While live streaming was once considered an emerging trend, it […]
Nobody wants low video streaming quality. Buffering, lagging, and low-resolution viewing on any video stream can ruin the experience. This is especially true for live videos, where live stream quality is more easily distorted by factors such as a poor internet connection, streaming software, and low video bitrate. And for brands looking to connect with […]
When it comes to live streaming, understanding the relationship between bitrate and resolution is crucial for delivering a high-quality viewing experience. Both play significant roles in video quality, but they affect your stream in different ways. Bitrate refers to the amount of data used to transmit a video, while resolution determines the clarity and sharpness […]
It’s no secret that China is heralded as one of the biggest markets for nearly everything. And it’s no different when it comes to streaming events. In fact, the Chinese live-streaming market is expected to grow from 700 billion Yuan ($103.19 billion) in 2023 to 2,100 billion ($309.57 billion) in 2026. If you have a […]