Category Archives: The video experts blog

Technology and industry standards continue to evolve. As such, so too does live streaming technology. New standards and features like HLS streaming improve the viewer experience. With this continuous betterment in technology and live streaming video streams evermore popular, it’s vital organizations using them stay competitive. Now that HTML5 video has replaced Adobe Flash as […]

Online learning has become more important than ever. It gives students the opportunity to attend their dream school, even if the physical location makes it difficult for them to attend classes on-campus. This is especially true for students in China who want to attend schools far from home in countries like the United States, Canada, […]

Online content is a video marketing strategy employed by the biggest brands and businesses. However, many business and marketing videos fail to make a dent because they rely too heavily on short-form videos. While short-form video content is great and useful for marketing on social media platforms, for example, long-form content can make a huge […]

  By 2032, the live streaming industry is projected to reach $520.7 billion up from $70.2 billion reached in 2023. The video industry is exploding and thousands of businesses are getting involved or mobilizing to do so. This blog will share professional tips for pay-per-view video monetization. Overall, 51.9% of marketing professionals worldwide name video […]

The way we’re consuming content is always changing. The way media channels distribute is becoming more geared towards particular target audiences and personalized experiences. Hence the digital landscape and media consumption habits are changing, too. This fragmented media landscape is now an OTT trend that broadcasters are taking advantage of to propel their content. We […]