Video streaming has skyrocketed in popularity in various industries, especially post-COVID. Research shows that towards the end of 2023, almost 30% of internet users worldwide watched live streaming content weekly. However, in 2024, breaking news and sports were the most popular categories of livestream videos among U.S. audiences. With this surge in viewership, video buffering […]
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The technology behind live streaming has evolved significantly in recent years. Adobe’s Flash, a popular video player for decades, is now obsolete. Broadcasters now use the ultra-compatible HTML5 video player to deliver content to viewers. Real-Time Messaging Protocol (RTMP) is a protocol that has remained important in the live streaming process throughout its evolution. There is […]
If you stream live or on-demand video in 2025, it helps to understand what a video streaming codec is and why it matters. Codecs compress and decompress media for delivery, affecting your stream’s quality, bandwidth, device compatibility, and latency. With 4K, HDR, and low-latency streaming now standard, choosing the best video codec for live streaming […]
As online content attracts bigger and bigger audiences, it’s becoming clear that not only is the future of entertainment online, but video streaming is also a very lucrative source of revenue. In 2023, the global video streaming market had a value of $555.89 billion. That number will reach $610.59 billion by 2032. It’s no wonder […]
There are roughly 466 million deaf or hard-of-hearing people in the world today. These people often require closed captions to understand what is taking place in videos. In many places, accommodating these viewers with captions is a legal requirement. However, many brands are becoming more inclusive and courteous by making their content accessible to a […]