We live in a world where advertising is all about being “top of mind” for your customers. But at the same time, people are tired of TV ads and annoyed by web ads. So, just how can you still build awareness of your business in today’s increasingly digital world? In a nutshell, by live video […]
Search Results for: live streaming
Over-the-top (OTT) technology is shifting the way broadcasters distribute content. By bypassing the constraints of traditional media networks, OTT platforms offer better access to the content audiences want and allow them to access it at their leisure. What is OTT streaming? It is all about providing viewers with the specific content they want. OTT streaming […]
Live streaming is exploding right now, and Kick is the platform to be on. With over 770 million hours watched in its first year, this live streaming platform is quickly becoming the go-to destination for creators seeking higher payouts and a more engaged community. But how do you tap into this audience? That’s where OBS […]
Businesses use videos for various purposes, from training employees to engaging their target audiences with educational content. According to Wyzowl, 91% of businesses use videos for marketing purposes, and 90% of those who use videos claim they deliver a good return on investment (ROI). To host and stream these videos, businesses can either use free […]
The consumption of traditional television has been on a decline in the last decade, and the ratings speak volumes about that. It is increasingly being replaced by Internet content, such as YouTube and various online streaming services and OTT platforms. OTT full form allows viewers to directly influence the content they consume, depending on their […]