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OTT (over-the-top) video is one of the greatest trends in content creation and delivery today. Traditional media is dying. With that, ever-increasing numbers of people are ditching their cable subscriptions and moving to streaming online content using OTT platforms. The numbers show that 24.6 million U.S. households have cut their TV cord. So, it is […]
Online video streaming is a booming industry. This type of media distribution is leveraged by brands to help their viewers feel updated and informed. Live streaming, in particular, is often used to make their audience feel they are part of an event. This increased viewer engagement is valuable to countless businesses, schools, and other professional […]
Today’s viewers want complete control over their video streaming experience. That’s why many broadcasters are providing video on demand (VOD) streaming content for their audiences. Choosing a VOD software solution, however, can be challenging. Let’s take a closer look at video on demand platforms and how it differs from live streaming. We’ll also cover the key […]