Author Archives: Austen

What Is Transcoding and Why Is It Important to Video Streaming?

Video is essential to any successful marketing strategy. Though it’s long been a preferred medium for viewers to effortlessly digest information, video has gained further momentum as a fantastic way to inform your audience, gain exposure, and build authority. With this being said, the effectiveness of a video campaign is driven by the way content […]

Best Video Bitrate for Streaming in 2022

Releasing video content for public consumption is a fantastic way to gain business exposure. Consumers are always looking for information to inform their purchases, and Google will rank your business higher on the results pages if you enhance the user experience. If you’re looking to reach a wider audience and engage visitors with useful content, […]