Author Archives: Jon Whitehead

Adaptive Bitrate Streaming: What it Is and How the ABR Algorithm Works [2025 Update]

Adaptive Bitrate Streaming_ What it Is and How the ABR Algorithm Works Image

For most broadcasters, the user experience they provide is crucial because most viewers won’t deal with a poor stream for long. In fact, over half of the viewers will abandon a poor-quality stream in 90 seconds or less. That means one bad stream could be devastating for business. The problem is that most users rely […]

The Ultimate Guide to Sports OTT Streaming in 2025: Platforms, Trends & Strategies

Why You Need an OTT Platform for Sports Broadcasting Image

It’s a fact that we live in a broadcasting revolution where the way people consume sports has fundamentally changed. While traditional TV still plays a role in sports broadcasting, the dominance of streaming platforms has revolutionized the industry. As we move into 2025, an ever-growing number of fans are turning to OTT (over-the-top) platforms for […]

The Ultimate Guide to WebRTC (Web Real-Time Communication) in 2025

The Ultimate Guide to WebRTC (Web Real-Time Communication) Image

The demand for interactive and seamless online experiences is higher than ever, which is why real-time video streaming is becoming essential. Businesses, educational institutions, entertainment providers, and individuals increasingly rely on live video to connect and engage with audiences in real time. Technologies like WebRTC video streaming have made it possible to deliver these experiences […]

The Role of 5G in Shaping the Future of Live Video Streaming

It’s clear that live streaming and broadcasting are the future of entertainment, with more and more people adopting this way of enjoying live content. Currently, 28.5% of people worldwide use the internet to catch their favorite streams. We can freely say it’s the hottest trend in consuming entertainment, and it’s come a long way from […]

Best Video Codec for Streaming & Quality in 2025: Top Options Compared

Best Video Codec for Web Streaming Image

Choosing the best video codec for website streaming is essential for delivering high-quality content. The best codec for video today is typically AV1. Offering superior compression, it’s the best video encoding choice for bandwidth optimization without compromising quality. However, there are more great codecs. H.264, for example, remains popular due to widespread support. With that […]