Category Archives: The video experts blog

Online video streaming is a booming industry. This type of media distribution is leveraged by brands to help their viewers feel updated and informed. Live streaming, in particular, is often used to make their audience feel they are part of an event. This increased viewer engagement is valuable to countless businesses, schools, and other professional […]

Today’s viewers want complete control over their video streaming experience. That’s why many broadcasters are providing video on demand (VOD) streaming content for their audiences. Choosing a VOD software solution, however, can be challenging. Let’s take a closer look at video on demand and how it differs from live streaming. We’ll also cover the key […]

This blog focuses on HLS, or HTTP live streaming, which is one of the most popular protocols used to stream video today. HLS format is an adaptive bitrate live streaming video protocol. Originally developed by Apple for use on iOS, Mac OS, and Apple TV devices, HLS streaming has become the most widely used live […]

Television and radio have been slowly dying out, and streaming over the internet has taken their place. Although consumers are cutting the cord on cable and are abandoning traditional radio, there is still a demand for linear broadcasting. OTT broadcasting is giving people access to the style of streaming that they are used to while […]

In a late 2017 study, 63 percent of streaming video viewers cited buffering issues as the most serious problem they encounter. That number represented an increase from the 2016 figures, and the same findings are true today.  Overall, they point to a very serious challenge with online video. How can you provide a good quality […]