One-third of all online activity is spent watching OTT video. And with good reason. Video is valuable. Businesses are using online video and live streaming for marketing, internal communications, training, sales, and more. 79 percent of all global consumer web traffic will come from video by 2018. Times are clearly changing. Live streaming is leading the way, […]

  Quality matters when it comes to broadcasting live video streams. Viewers begin to abandon a video as soon as buffering begins. Around 6 percent of viewers leave per second of buffering. One survey found 62 percent of viewers will view a brand more negatively if they publish a poor quality video. There are many different elements to determine […]

Facebook is a massive platform, with more than 2.3 billion active users. As a professional broadcaster, this massive audience can be leveraged in your favor. Unfortunately, Facebook wasn’t designed for professional users in many senses, so it takes a little bit of extra effort to make it work for you. This is true whether you […]

No matter how little or how much content you produce, uploading your videos is one of the most time-consuming and stress-inducing steps of the whole process. The right video content management system (CMS) can make the entire process of uploading your content easier and less frustrating. No more worrying about whether your bad internet connection […]