With professionals relying on online video more than ever, live streaming solutions are now essential for corporate communications, video marketing, sales enablement, events, training, and community building. As remote and hybrid work continue to be normal, reliable live streaming is how teams stay visible, connected, and credible. At the same time, the market is expanding […]
Category Archives: The video experts blog
Video is still one of the primary ways people consume content online, and expectations have only gone up. Viewers now routinely watch on mixed networks (Wi-Fi, 5G, public hotspots), on screens ranging from phones to 4K+ TVs, and they’ll abandon streams that buffer, look blocky, or start late. If you want video that looks great […]
In 2026, media and event agencies aren’t just “adding” live streaming anymore. They’re expected to deliver it as a packaged, reliable service alongside production, promotion, and post-event content. Clients want hybrid experiences that look broadcast-quality, run smoothly on any device, and scale globally without technical drama. They also expect measurable outcomes (registrations, watch time, leads, […]
Streaming isn’t “the future” anymore, it’s the baseline. In the U.S., Nielsen reported streaming hit 44.8% of TV usage in May 2025, surpassing broadcast and cable combined for the first time. By July 2025, streaming reached 47.3%, and by December 2025 it hit 47.5%. For OTT operators, that shift changes the stakes: when a million […]
There are many components that determine the quality of online video streams. One of these components is internet speed. Different streaming setups require the support of different internet connections. Some broadcasts require faster internet than others due to several variables. Using a professional platform like Dacast can help optimize upload speeds with adaptive bitrate streaming, […]