Category Archives: The video experts blog

One essential element for live streaming is functional live stream encoding software (or hardware). It’s a tool that transcodes video from one format to another. Encoder lets you capture video content from a source you previously selected (your webcam, a camera, or phone). Then you can send this content to your online video platform to […]

The purpose of broadcasting is to bring video content to your target audience. But what if you could stretch the reach of your broadcast and bring your video to more people? With simulcasting, you can reach larger audiences by broadcasting your content on multiple platforms at the same time. Think beyond your video player. Think […]

The online broadcasting industry is constantly evolving to enhance the streaming experience for broadcasters and viewers alike. RTMP and HLS are two protocols that software engineers have tested in a few different roles in an attempt to optimize the live streaming process. Although RTMP (real-time messaging protocol) is currently the most popular protocol for ingest, […]

Online video streaming quality plays a massive role in the viewer experience. Video quality is so essential that OTT broadcasters risk revenue losses of up to 25% when their streaming quality is compromised.       Transcoding and encoding are two essential processes that help broadcasters maintain high-quality streams. Cloud transcoding, in particular, is a newer […]

Traditional television channels are a thing of the past. People want more options and more control over what they watch. Over-the-top platforms (OTT), where content streams directly over the internet instead of through traditional avenues such as television, have taken over.  Do you have a subscription to Netflix, Hulu, Disney+, ESPN+, or any of the […]