Search Results for: live streaming

OTT Linear Broadcasting: Everything You Need to Know in 2025

OTT Linear Broadcasting_ What TV & Radio Broadcasters Need to Know Image

Television and radio have been slowly dying out, and streaming over the internet has taken their place. Although consumers are cutting the cord on their connected TV cable and are abandoning traditional radio, there is still a demand for linear broadcasting. OTT broadcasting is giving people access to the style of streaming that they are […]

Cloud Transcoding: What It Is and Why It’s Important in 2025

Cloud Transcoding_ What It Is and Why It’s Important Image

The quality of online video streaming plays a massive role in the viewer experience. When streaming quality is compromised, OTT (Over-The-Top) platforms face potential revenue losses of up to 25%. To address this, cloud video encoding and cloud transcoding have emerged as critical processes for broadcasters aiming to deliver high-quality streams efficiently. Cloud transcoding, in […]

The 10 Best Video Storage Solutions for 2025: A Comparison Guide for Professional Broadcasters

With video content continuing to surge across all platforms, how you store and manage that content is just as important as the content itself. In 2025, choosing the wrong video storage solution can result in slow streaming, security vulnerabilities, and lost opportunities. But get it right, and your broadcasting game can reach new heights. The […]

How to Create a Video Monetization Strategy in 5 Steps [2025 Update]

How to Create a Video Monetization Strategy in 5 Steps Image

A solid video monetization strategy presents a tremendous opportunity for today’s broadcasters. Organizations of all sizes are using live streaming, video on demand, and OTT technologies to distribute content quickly and effectively while generating revenue at the same time. With traditional cable and satellite networks rolling out their own video subscription plans, it can feel […]

Bitrate vs. Resolution for Professional Broadcasting

When it comes to live streaming, understanding the relationship between bitrate and resolution is crucial for delivering a high-quality viewing experience. Both play significant roles in video quality, but they affect your stream in different ways. Bitrate refers to the amount of data used to transmit a video, while resolution determines the clarity and sharpness […]