When the COVID-19 pandemic hit about five years ago, conference organizers across the globe were forced to postpone their events, sometimes indefinitely. As a way of adapting to the changing times and to keep up the efficiency, they started live streaming conferences and virtual meetings. Now that the pandemic has passed, the era left behind […]
Author Archives: Jon Whitehead
Online video streaming is more popular than ever. Businesses, schools, and other professional organizations are tapping into this growing trend to connect with their audiences in a way that is convenient and effective. In order to host professional-grade video content, broadcasters must leverage the support of a professional streaming solution. Dacast is a solution that […]
Any marketer will tell you video isn’t just content; it’s a currency. For businesses and influencers, an effective video promotion strategy can drive consumer engagement and retention, which ultimately leads to higher conversions and revenue. With 82% of all internet traffic projected to be video by the end of this year, mastering video marketing is […]
Video conferencing platforms have become essential tools for organizations worldwide. Zoom, one of the most widely recognized platforms, experienced explosive growth in 2020, with its value increasing by 383%. Statistics gathered at the top of 2025 from Zoom’s FY 2024 Earnings Report, indicate that the company has reached 7 million paid Zoom Phone seats—up from […]
Most of us now consume entertainment over the Internet. We spend thousands of hours online watching live streams, broadcasts, VODs, and other types of video content. Long-form content is king, but viewers also want content they can consume fast but still be entertained. The interest in short-form videos is rising, thanks to formats like Instagram […]