In 2025, live streaming chat tools will no longer be just an optional add-on. They are the backbone of interactive broadcasting. With hybrid events becoming standard, audiences joining from every corner of the globe, and AI-powered live streaming chat unlocking real-time translation and smarter moderation, the role of chat has evolved. Broadcasters now need more […]
Author Archives: Jon Whitehead
We’ve all heard “Video Killed the Radio Star” by The Buggles, right? With 66% of B2B audiences now preferring to watch a short video over reading text, it turns out that sentiment is true in more than just entertainment media. Video content is no longer just an optional add-on that’s nice to have during a […]
Video technology in 2025 is moving faster than ever, driven by AI-assisted encoding, low latency formats, and next-generation codecs like AV1 and VVC. Today, online video accounts for more than 82% of global internet traffic, with audiences expecting flawless playback on any device. At the center of this evolution is video encoding, a process that […]
Streaming at a professional level may be more accessible than ever, but behind every smooth broadcast is the video bandwidth that’s easy to overlook. As we move through 2025, intelligent bandwidth management is a must, not just to keep streams running, but to optimize quality, cost, and scale across an increasingly complex streaming environment. Today’s […]
Video codecs and compression standards are the backbone of modern streaming, enabling smooth playback of pre-recorded content across a wide range of devices and networks. With numerous codecs available, choosing the right one can significantly impact video quality, streaming efficiency, and compatibility. The H.264 codec, also known as Advanced Video Coding (AVC), remains one of […]