Free ad-supported streaming TV (FAST) is the fastest-growing segment in the OTT landscape. According to TBI, FAST channel revenues are projected to reach $12 billion by 2027 in the US alone. Businesses that ignore this rapidly expanding market are missing out on a golden opportunity. FAST channels can help you reach a massive audience, boost […]
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Over-the-top (OTT) technology is shifting the way broadcasters distribute content. By bypassing the constraints of traditional media networks, OTT platforms offer better access to the content audiences want and allow them to access it at their leisure. What is OTT streaming? It is all about providing viewers with the specific content they want. OTT streaming […]
Did you know that nearly half of the homes in the United States have multiple subscriptions to over-the-top (OTT) streaming services? Many customers aren’t able to find all their interests in one OTT solution provider, which is why they subscribe to many. With the OTT trends moving in favor of streaming services, it is wise […]
The holidays are approaching fast, and this year, the festivities are shifting toward a blend of virtual and hybrid experiences. Events like Christmas Eve, Christmas Day, New Year’s Eve, and Hanukkah now combine in-person traditions with accessible online streaming, allowing everyone to participate regardless of location. Hosting live-stream holiday events can be a daunting task, […]