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How To Link Google Analytics to Your Dacast Account

By Harmonie Duhamel

6 Min Read

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Harmonie Duhamel

Harmonie is a Senior digital marketer with over 6 years in the Tech Industry. She has a strong marketing and sales background and loves to work in multilingual environments.

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      *NOTE: you need a Google Analytics account and an active Dacast account, prior to following this guide.

      So, why link your Google Analytics to your Dacast account? It’s a convenient way to collect more data on your streaming video traffic. In particular, these tools together can offer you a live viewer count through “Real-Time.” The same goes for the “Events” section from inside your Analytics account. Furthermore, this feature allows you to display more relevant viewer data. For example, you can see your viewers’ origins, access device, etc, as in the screenshot below:

      Google analytics

      How to get started:

      1. Login to your Google Analytics account, at https://analytics.google.com/analytics
      2. Go to the ADMIN section in the top bar, as shown:

      Google analytics

      1. Under the PROPERTY section, click on TRACKING INFO, then on TRACKING CODE, as shown below:

      Google analytics

      At this point, you should see this page:

      Google analytics

      Here, you can find your tracking ID, a series of digits starting with “UA “.
      *Please copy this Tracking ID for later use.*

      1. Next, log in to your Dacast account at my.dacast.com
      2. Click on the VIDEO PREFERENCES icon, under PREFERENCES, on the left side of the New Back Office.

      Google analytics

      Please turn ON your Google Analytics settings.

      Next, you will see the following screen with your Tracking ID:

      Google analytics

      Paste the Tracking ID you copied earlier from your Google Analytics account into the area framed in red above.

      Finally, don’t forget to click SAVE once you have entered your Tracking ID.
      Congratulations! You have successively set up Google Analytics tracking from within your Dacast account.

      Note that you have the option to choose which videos you want to track for analytics. Here’s how to choose those settings:

      In the publish settings section of your VOD or Live Channel, you can turn the Google Analytics Tracking ON or OFF as indicated below:

      Google analytics

      Please note that if you attempt to track a video without including a tracking ID, this window will pop up:

      Google analytics

      This pop-up gives you the ability to directly enter your Tracking ID, as shown below:

      Google analytics

      Your Tracking ID will automatically be saved in your VIDEO PREFERENCES once you enter it.

      If you run into difficulties with this process, please contact tech support directly from within your Dacast account. We’re happy to help.

      author avatar

      Harmonie Duhamel

      Harmonie is a Senior digital marketer with over 6 years in the Tech Industry. She has a strong marketing and sales background and loves to work in multilingual environments.

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