Author Archives: Jon Whitehead

Has the following ever happened to you: You’ve got Twitch powered up and are using a top-of-the-line streaming setup with a high-definition camera and a powerful mic. You have a powerful encoder, and your settings are at max, yet it looks like you’re using your grandmother’s flip phone to stream. Your audience is disappointed, and […]

The global live video streaming market is estimated to grow by USD 20.64 billion from 2025-2029. The market is estimated to grow at a CAGR of 16.6% during the forecast period. The rise of this industry has coincided with the growth of the internet and the trend towards virtual event attendance, distance learning, remote work, and […]

The video editing software market is exploding, expected to reach $932m by 2025. Choosing the right editing tool can make or break your creative vision. For businesses, that decision is even more crucial – video content plays a crucial role in brand awareness. In fact, viewers retain 95% of a message when they receive it […]

The numbers are in, and they clearly show that regular TV programming is out, and streaming on OTT platforms is set to replace it. By 2029, the number of global viewers actively using OTT services will likely reach and exceed 4.9 billion.  The popularity of OTT platforms is obvious. Why wait to watch an episode […]

For most broadcasters, the user experience they provide is crucial because most viewers won’t deal with a poor stream for long. In fact, over half of the viewers will abandon a poor-quality stream in 90 seconds or less. That means one bad stream could be devastating for business. The problem is that most users rely […]