Author Archives: Jon Whitehead

What Is Transcoding and Why Is It Important to Video Streaming?

What Is Transcoding and Why Is It Important to Video Streaming Image

Video has become the dominant form of content on the internet. The latest statistics show that 82.5% of all internet content is video, while the average user spends 88% more time on websites that have videos. Given this, businesses, organizations, and creators are increasingly using video to engage audiences, enhance their brands, and drive exposure. […]

The 10 Best Video Storage Solutions for 2025: A Comparison Guide for Professional Broadcasters

With video content continuing to surge across all platforms, how you store and manage that content is just as important as the content itself. In 2025, choosing the wrong video storage solution can result in slow streaming, security vulnerabilities, and lost opportunities. But get it right, and your broadcasting game can reach new heights. The […]

Bitrate vs. Resolution for Professional Broadcasting

When it comes to live streaming, understanding the relationship between bitrate and resolution is crucial for delivering a high-quality viewing experience. Both play significant roles in video quality, but they affect your stream in different ways. Bitrate refers to the amount of data used to transmit a video, while resolution determines the clarity and sharpness […]

The Broadcasters Guide to HD vs SD Streaming for Live Video

How to Create an OTT Pricing Model for Your Streaming Service Image

Live video streaming includes a choice between SD and HD, which can significantly shape the viewing experience for your audience. But what exactly is SD quality? SD, or Standard Definition, typically features a resolution of 480p or lower, offering a more basic yet widely compatible viewing experience. While SD streaming may not deliver the sharpest […]

The 15 Best Chinese Live Streaming Platforms (ICP Licensed and Native) for 2025

Chinese Streaming Platforms Image

It’s no secret that China is heralded as one of the biggest markets for nearly everything. And it’s no different when it comes to streaming events. In fact, the Chinese live-streaming market is expected to grow from 700 billion Yuan ($103.19 billion) in 2023 to 2,100 billion ($309.57 billion) in 2026. If you have a […]