Live-streaming video content today is essential for growth. Brands and businesses everywhere are connecting with their target audiences and providing more value through live-streaming video. Live streaming video content is part and parcel of a great marketing strategy. It enables anyone from anywhere to connect with brands and allows them to build a large audience. […]
Author Archives: Jon Whitehead
Context-aware encoding is a newer development in the online broadcasting world that is making the streaming process more efficient. This type of encoding is designed to stream with a lower bitrate while maintaining quality, which is a win-win for broadcasters. In this post, we are going to discuss everything broadcasters need to know about context-aware […]
Live video streaming is booming like never before. The market continues to grow, creating business opportunities for broadcasters in many industries. And there are more monetization options than ever for those who know how to use them. Table of Contents Why Selling Video Content Makes Sense 3 Video Monetization Models How AI and Technological Advancements Are […]
Online video streaming is more popular than ever. Businesses, schools, and other professional organizations are tapping into this growing trend to connect with their audiences in a way that is convenient and effective. In order to host professional-grade video content, broadcasters must leverage the support of a professional streaming solution. Dacast is a solution that […]
Any marketer will tell you video isn’t just content; it’s a currency. For businesses and influencers, an effective video promotion strategy can drive consumer engagement and retention, which ultimately leads to higher conversions and revenue. With 82% of all internet traffic projected to be video by the end of this year, mastering video marketing is […]