Author Archives: Jon Whitehead

Bitrate vs. Resolution for Professional Broadcasting

When it comes to live streaming, understanding the relationship between bitrate and resolution is crucial for delivering a high-quality viewing experience. Both play significant roles in video quality, but they affect your stream in different ways. Bitrate refers to the amount of data used to transmit a video, while resolution determines the clarity and sharpness […]

The 15 Best Chinese Live Streaming Platforms (ICP Licensed and Native) for 2025

Chinese Streaming Platforms Image

It’s no secret that China is heralded as one of the biggest markets for nearly everything. And it’s no different when it comes to streaming events. In fact, the Chinese live-streaming market is expected to grow from 700 billion Yuan ($103.19 billion) in 2023 to 2,100 billion ($309.57 billion) in 2026. If you have a […]

The Broadcaster’s Guide to Video Capture Devices for Live Streaming [2025 Update]

The Broadcaster’s Guide to Video Capture Devices for Live Streaming Image

Professional streaming setups have many moving parts. There the video cameras, online video platforms, and encoders, but there are also many miscellaneous tools used in streaming that are often overlooked. One of these tools is a video capture device. We cover everything you need to know about video capture devices for recording video and live […]

How to Choose the Best Camera for Live Streaming Video in 2025

How to Choose the Best Camera for Live Streaming Video Image

Live-streaming video content today is essential for growth. Brands and businesses everywhere are connecting with their target audiences and providing more value through live-streaming video. Live streaming video content is part and parcel of a great marketing strategy. It enables anyone from anywhere to connect with brands and allows them to build a large audience. […]

The Definitive Guide to Context-Aware Encoding

The Definitive Guide to Context-Aware Encoding Image

Context-aware encoding is a newer development in the online broadcasting world that is making the streaming process more efficient. This type of encoding is designed to stream with a lower bitrate while maintaining quality, which is a win-win for broadcasters. In this post, we are going to discuss everything broadcasters need to know about context-aware […]