Category Archives: Team Blog

You probably started live streaming to channel your inner AdinRoss, or even become the next NICKMERCS. Or maybe you create live streams to spread awareness for a cause or to grow your client base for your business or organization.  Unless you’re a video fanatic, you probably didn’t get into live streaming to learn all about […]

Video monetization is skyrocketing growth for broadcasters and online brands. Streaming research shows that video ads grew by 46% last year, with live content doubling its market share. Not to mention that online viewership is up by 72%. The future of video monetization is looking even more promising in the new year as we approach […]

The way we consume entertainment content, particularly video, has changed drastically over the last decade. The number of people turning to the internet for news, entertainment, education, and more has skyrocketed. The online streaming market is powered by Over-the-top (OTT) video technology. The OTT video services market is consistently rising, predicted to be worth $247 […]

Remember the good ol’ days when Adobe’s Flash players were pretty much the only option we had to play any type of video content on browsers? All web-based video players that adhered to this defacto standard have taken an almost 360-degree turn for the better. In 2022, Adobe’s browser plug-in Flash player seems almost as […]

Who would have thought kids would be glad to return to school one day? That’s just one of the many unpredictable changes that came with the covid 19 pandemic and shutdowns. The new normal seems to be settling in now that we’re almost done with 2022, from adopting better hand hygiene practices to normalizing work-from-home.   […]

As a professional broadcaster or live streamer, you must understand the technology that makes or breaks your content. Choosing the appropriate video streaming format is part of that learning curve. A hotly debated topic in the world of streaming is the choice between two video formats: MKV vs. MP4. Streamers often need help deciding which […]

A few decades ago, what would someone do if someone needed to research a topic? Go to the library, ask an experienced mentor, or read about it in newspapers or magazines. What do we do now? Simply take our phones out and search for whatever information we require on a search engine. Today’s OTT content […]

In this tutorial, we’ll look at how to live stream with pre-recorded video as a part of your broadcast. Pre-recorded videos can be a great way to add multimedia to your live video streaming broadcast. Some use cases for videos in your broadcast are introduction videos, ad reels, sponsored content, guest bios and intros, training […]

Even though broadcasting videos on your website through a professional online video platform (OVP) gives you the most control over your video content and live streams, multi-platform streaming comes with its own benefits. You might already have an audience on Youtube, Facebook, and other social media platforms with live streaming functions, so why not stream […]

Creating live streams and video content of any form has two primary sides. The first is your content, and the second is all the hardware and software that makes broadcasting your message possible.  Many technologies and innovations strive to make the latter easier for broadcasters around the globe. Today, we’ll discuss IP cameras and RTMP […]