Category Archives: Team Blog

The TV industry is changing rapidly. After more than a half-century of dominance, traditional TV broadcasts are fading in popularity. Starting in 2015, young millennials (ages 14-25) began watching more video on digital devices than on television. This trend is only accelerating since then. In response, many TV stations are shifting to the use of a video live […]

People are accustomed to paying for quality video content through subscriptions, pay-per-view access, or watching commercials on their favorite content.  It’s estimated that over-the-top (OTT) revenue, which reverses to revenue earned for video content outside of traditional television or movie setup, will reach $210 billion by 2026.  One of the most popular ways of monetizing […]

  TikTok, the young, hip application changing the social media scene, has many things going for it. The application has been around since 2017 but hit it big during the 2020 lockdowns when more of us were home and bored.  Although it’s not the only platform that hosts short, bite-size bits of video content, TikTok […]

  The live video streaming market has grown consistently over the past few years, creating business opportunities for broadcasters in many industries. Although many have the broadcasting down in terms of equipment configuration and cinematic effects, some still need help with monetization. Access to monetization tools is readily available, but figuring out which monetization methods […]

​​​During the pandemic, Zoom usage increased significantly as more people worked and attended school from home. People needed a way to connect face-to-face without being in the same space.  Zoom, a video communication platform, became a lifeline for many businesses and schools. However, many users who used Zoom for live streaming meetings soon learned that […]

Streaming live video in 2022 is a must for businesses. Video content is booming across many industries. Whether connecting with customers, streaming events, or managing remote teams, a live streaming setup is necessary. If there’s one thing companies should invest in these days, it’s streaming equipment. But what if you need to start streaming right […]

As the industry standards for video playback continue to evolve, so does live streaming technology. New features like HLS streaming push viewers’ experience even further by providing them with smooth and consistent viewing quality no matter where they are located in relation to your broadcasting location! With the death of Flash players and the rise […]

Online video content has become a staple in the business world. That’s why a video hosting platform should be part of any content marketing strategy. You need to be able to upload and share high-quality videos with your audience without your website going down or your server lagging. That means choosing the best video hosting […]

Whether you’re a content creator, an entrepreneur, or just an average social media user – you’ve done some live streaming. After all, the live streaming industry has grown nearly 100% over the last 12 months. If you’re new to professional broadcasting, you’re likely wondering about live streaming pricing and how to charge for live online […]

Today, live video streaming has become mainstream, with more and more platforms that offer streaming. Platforms such as YouTube and Facebook have made it easier than ever for anyone with a smartphone to start live streaming. The rise of YouTube Live and Facebook Live has immensely contributed to the growing popularity of live stream content. […]