Search Results for: Video Analytics

Live Stream Video Analytics: Optimization Use-Case for Marketing

Live Stream Video Analytics_ Optimization Use-Case for Marketing Image

  Live video will account for 17% of internet video traffic by 2022. Do that math, and that’s a 15-fold growth since 2017. Clearly, companies are increasingly investing in ways to stream live video as a central element in their business. And relatedly, the more data that decision-makers can access, the better the business outcomes […]

4 Ways to Leverage the Video Analytics Provided by Your Online Video Platform (OVP)

4 Ways to Leverage the Video Analytics Provided by Your Online Video Platform (OVP) Image

  Analytics are statistics or measurements of customer behavior. Typically, businesses use this information to determine what it is people do on their websites. This data is a goldmine when it comes to objective assessments of a business’ strengths, weaknesses, and opportunities. Specifically, this article examines video analytics provided by an OVP or online video […]

How to Monitor Your Live Video Stream Using Real-Time Analytics

How to Monitor Your Live Video Stream Using Real-Time Analytics Image

  The global enterprise video market is expected to reach $40.84 billion by 2022. That’s an annual growth rate of more than 20 percent. More than 30 percent of fans now stream sports to their phones or tablets. Live video is increasingly important. That means you should pay close attention to how it performs via […]

6 Tips on How to Increase Video Engagement

6 Tips on How to Increase Video Engagement Image

In 2025, the average viewer expects more than just a video — they expect an experience. Online video now accounts for over 85% of all internet traffic, and users spend an average of 100 minutes per day watching videos. But as content consumption rises, so does competition. If you want to increase engagement on videos, […]

How to Compress a Video for Live Streaming Without Losing Quality

Compress Video Without Quality Loss

If you’ve ever tried streaming high-quality video without compressing it first, you probably ran into some frustrating problems like buffering, long load times, or viewers dropping off entirely. That’s because raw or poorly compressed video files are massive, and pushing them through a live stream can put serious strain on your internet connection and your […]