Category Archives: The video experts blog

Video and video live streaming have taken the world by storm. One study found that 80% of people surveyed preferred video streaming to blogs and social media posts. Real-time messaging protocol (RTMP) is the technology driving this trend. It’s the gold standard in live video streaming and is credited with making video and audio data […]

Online video streaming is a booming industry. This type of media distribution is leveraged by brands to help their viewers feel updated and informed. Live streaming, in particular, is often used to make their audience feel they are part of an event. This increased viewer engagement is valuable to countless businesses, schools, and other professional […]

Today’s viewers want complete control over their video streaming experience. That’s why many broadcasters are providing video on demand (VOD) streaming content for their audiences. Choosing a VOD software solution, however, can be challenging. Let’s take a closer look at video on demand platforms and how it differs from live streaming. We’ll also cover the key […]

Even though broadcasting videos on your website through a professional online video platform (OVP) gives you the most control over your live broadcast, multi-platform streaming comes with its own benefits. You might already have an online audience on YouTube, Facebook, and other social media platforms with live streaming functions, so why not broadcast your content […]

From social media to education and business to entertainment, video streaming has revolutionized how we connect, learn, and consume content.  As of June 2024, a staggering 3.9 billion users worldwide engage with OTT video content, with projections suggesting this number will reach 4.9 billion by 2029 – a 25.46% increase.  The power of video content […]