Author Archives: Emily Krings

How to Live Stream to Multiple Platforms Simultaneously [2024 Update]

How to Live Stream to Multiple Platforms Simultaneously Image

Even though broadcasting videos on your website through a professional online video platform (OVP) gives you the most control over your live broadcast, multi-platform streaming comes with its own benefits. You might already have an online audience on YouTube, Facebook, and other social media platforms with live streaming functions, so why not broadcast your content […]

The Ultimate Guide to LinkedIn Live: How to Go Live on LinkedIn

The Ultimate Guide to LinkedIn Live_ How to Go Live on LinkedIn Image

LinkedIn has become the go-to social media platform for professionals across the globe. It is a place to build your network and connect with others. While it started as a platform to create a digital Rolodex, LinkedIn has transformed into so much more. LinkedIn is now used to share a wide variety of content, including […]

Live Streaming API: 5 Things to Consider When Choosing a Video API [2024 Update]

Live Streaming API_ 5 Things to Consider When Choosing a Video API Image

Choosing the right live streaming API is crucial for delivering high-quality interactive live video. With so many options available, it can be difficult to navigate. But it’s essential to understand how each provider meets your specific needs. Deciding often involves evaluating several factors including performance, features, and integration capabilities. In a nutshell, a live streaming […]

The Beginner’s Guide to Long-Form Video Content

The Beginner’s Guide to Long Form Video Content Image

Online content is a video marketing strategy employed by the biggest brands and businesses. However, many business and marketing videos fail to make a dent because they rely too heavily on short-form videos. While short-form video content is great and useful for marketing on social media platforms, for example, long-form content can make a huge […]

Content Fragmentation and OTT Streaming – What Broadcasters Need to Know

Content Fragmentation and OTT Streaming – What Broadcasters Need to Know Image

The way we’re consuming content is always changing. The way media channels distribute is becoming more geared towards particular target audiences and personalized experiences. Hence the digital landscape and media consumption habits are changing, too. This fragmented media landscape is now an OTT trend that broadcasters are taking advantage of to propel their content. We […]